Springfield NAACP collaborates with Unite News Publication to help local families


Shawn Askinosie, Samuel Knox and Cheryl Clay

Springfield, MO— Cheryl Clay, President, NAACP Springfield Branch, and Samuel Knox, Co-founder and Managing Editor of Unite News Publication, are pleased to announce their new partnership, the “Be A Jewel” campaign, a corporate fundraising opportunity designed to assist the underserved in our community, with an emphasis on grandparents raising their grandchildren.

The public is invited to attend the official kick off of the “Be a Jewel” campaign, 1:00 p.m., Friday, March 31st, at the Drury University Diversity Center (the Old Washington Avenue Church), 729 N. Washington (corner of Bob Barker Blvd. and Washington Street).  Shawn Askinosie, Founder and CEO, Askinosie Chocolate, will present the campaign with its first official donation.

Too often grandparents with limited resources, who, for a variety of reasons, are serving in the role of parents, have inadequate access to much needed additional funds.  Frequently the NAACP is approached for financial assistance for car repairs, school supplies for technical education classes, and fees for mentoring and literacy workshops—funds often used to help provide a pathway out of poverty.  Due to the uncertainty of state and federal funding for social programs that might address these needs, the NAACP and Unite News Publications are jointly creating this corporate sponsorship opportunity for businesses to assist those in need in our community.

Many of our Springfield area businesses, large and small, already generously contribute in-kind donations.  This campaign will provide an opportunity to supplement those donations with a monetary gift that will remain in the Springfield economy and reach our growing underserved population.

The levels of sponsorship levels are as follow:

Diamond       $1,000.00

Ruby             $ 750.00

Sapphire       $ 500.00

Emerald        $ 250.00

Pearl             $ 100.00

Opal              $ 50.00

Turquoise      $ 25.00