Nobody Likes Dealing with Death—Until They Attend One of Amy Pickard’s Humorous ‘Good To Go!’ Parties
When Amy Pickard’s mother died suddenly in 2012, she was understandably grief-stricken. But she also felt frustrated and overwhelmed, since her mother didn’t plan ahead for her death. “I would have given anything to talk to my mom just one more time, but it wasn’t to hear her tell me she loved me; I needed […]
Email Copywriter Chris Orzechowski Divulges Some of His Email Marketing Trade Secrets
Chris Orzechowski does not wear watches. But that didn’t stop him from writing copy for the luxury timepiece brand Filippo Loreti in 2016, a campaign that raked in more than $5 million in just 30 days to become the 18th largest Kickstarter campaign at the time. His secret: Before writing a word, he bought a […]
