by: Samuel G. Knox
1. What first inspired you to launch your podcast, and how did the idea take shape?The inspiration for my podcast comes from nearly a decade in Miami’s radio scene, where I worked with Cox Radio Miami and co-hosted multicultural programs. Those experiences shaped my belief in media as a tool for community-building and meaningful dialogue.In 2020, I produced Live with Brotha Maze, interviewing leaders such as NAACP Missouri President Nimrod “Rod” Chapel Jr. and DEI strategist Diane T. Ashley. Those conversations showed me the power of open dialogue around equity and transformation.In 2024, entrepreneur Chris Huddleston posted a challenge online asking what our community truly needs to empower youth. My immediate answer was an Urban Radio Station. Soon after, Francine Pratt reached out, and a collaboration formed. Partnering with Jayce Janae, we focused on addressing gun violence and supporting community healing. The podcast grew from years of experience and reflection into a platform designed to amplify voices and inspire change.
2. How would you describe the main theme or focus of your show?The show centers on community truth-telling and transformation. It emerged from a regional gun-violence reduction effort involving more than 60 organizations across Southwest Missouri. We elevate real stories—uplifting, challenging, or uncomfortable—that reflect the lived experiences of our neighborhoods.We also highlight independent artists in rap, hip-hop, soul, and country, giving them a platform to share their creativity and message. Each episode connects culture and conversation to connect with a broader audience.
3. Who do you consider your core audience, and what do you hope listeners take away from each episode? While we originally set out to reach youth specifically for teens and young adults ages 16 to 24, we quickly realized our message resonates far beyond that age group. The implementation of the podcast allows our core audience to become anyone whose life has been touched by gun violence whether they’ve pulled the trigger, stood in its path, or lived in its ripple effect. This includes survivors, families, advocates, and everyday people seeking understanding and healing.
4. Can you share a bit about your personal journey from your first episode to where you are now?Our first six episodes were audio-only as we worked through technical challenges and refined the quality. Jayce Janae—engineer, producer, artist, and co-host—helped shape content that combined what young audiences wanted with what they needed.With my background in content creation and hosting, we focused on bridging generational gaps by ensuring every interview was authentic and meaningful. Sometimes that meant re-recording episodes to make sure the message was clear. Once the foundation was stable, the visual side of the show developed naturally, creating a richer, more engaging experience for our audience.
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