
From Pop-Up To Permanent: How Independent Brands Are Betting Big On Their First Stores
by Black Enterprise July 24, 2025 The thrill of discovery—a scent, a texture, an unexpected conversation—can’t be digitized. It’s not a question of online versus offline. In an age where algorithms curate our lives and screens mediate our interactions, brick-and-mortar retail remains a visceral, irreplaceable force. From the agora of ancient


















